The 10 Most Profitable Freelancer Gigs of 2024

The freelance economy continues to explode, providing new flexible work opportunities. 

With talent and skillset shortages across many fields, there are plenty of opportunities available for high-earning, independent contractor roles.

If you’re exploring the freelance world in 2024, these 10 roles offer strong income potential:


Software Developer 

With demand skyrocketing for programming skills across industries, freelance developers make an average of $55/hour providing services like custom code, mobile app builds, WordPress sites, and e-commerce store creation. Specialising in languages like JavaScript pays off.


Marketing Consultant 

Help brands craft strategies around social media, digital advertising, email nurturing, SEO, and content production. Marketing consultants charge $50-150/hour based on deliverables like campaign creation, rebranding assets, analytics setup and engagement initiatives. Having a proven performance record wins clients.


Human Resources Consultant 

Nearly every organisation needs support optimising hiring processes, compensation planning, talent retention programs and training systems. HR experts provide objective guidance, charging $60-100/hour or flat monthly retainers. Possessing niche expertise earns more.


Graphic Designer 

Visual creators remain a top need, designing everything from branding guides and packaging, to website layouts and explainer videos. Freelance designers make $25-100/hour or charge per project based on speed, skillset sophistication and trends knowledge.


Financial Analyst 

Compile data, build financial models and provide metrics-driven decision support. Analysts bill around $65/hour for short-term forecasting, modelling and planning projects. Advanced certifications like a CFA increase rates.



High-quality blogs, books, academic papers and scripts require sharp editing eyes. Freelance editors can charge $45/hour for proofreading, $65 for line editing, and $90 for developmental edits or packaging options. Background publishing houses or genres can boost income.


Business Consultant 

Entrepreneurs and enterprises alike invest in guidance on launching companies, optimising operations, and spurring scaled growth. Consultants offer planning workshops, assessment audits, and ongoing advisory retainers, earning $150-300/hour based on specialisation.



Transform technical information into compelling, reader-focused communications across webpages, brochures, direct mail, social media, and more. Freelance writers charge by the project, per word count, or on retainer contracts up to $150/hour for high skill sets.


Virtual Assistant (VA)

Solopreneurs juggle a myriad of administrative or specialised project tasks needing support. VAs handle duties like email triage, data entry, scheduling and blogging for $30-60/hour, earning more for niche abilities like web development.


Digital Marketer

From solo brands to funded startups, companies invest heavily in online awareness and lead generation. Digital marketers command $60-125/hour for  SEO initiatives, social media management, email campaign creation, promotion strategies, and conversions analysis.


In 2024 and beyond, choosing an independent career that leverages specialised skills to solve real business problems promises profitable work opportunities. 

It is important to continually update expertise and output strong portfolios to keep rates competitive.

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Published on the
January 23, 2024
Small businesses

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